St. Clare of Montefalco
Brand Film & Website Refresh
St. Clare of Montefalco Catholic School, a cherished K–8 school rooted in Detroit’s eastside, came to us seeking a fresh, modern website and a brand video that could speak to both current and prospective families. With a strong existing identity and logo in place, the goal was to build a digital presence that reflected the school’s mission, community, and warmth—without reinventing the wheel.
What We Did
Working closely with school leadership, we redesigned the website from the ground up: simplifying navigation, streamlining enrollment pathways, and implementing a vibrant, easy-to-use layout that complemented the school’s established branding.
In tandem with the site build, we produced a flagship brand video, a joyful, story-driven film designed to show what it feels like to be part of the St. Clare community. Filmed on campus with real students, staff, and parents, the piece emphasizes the school’s spiritual foundation, academic excellence, and deep neighborhood roots.
Services Provided
Full Website Redesign
UX + UI Architecture
Custom Copywriting
Brand Video Production (Pre-Pro through Delivery)
On-Location Filming (2 Days)
Editing, Color, and Sound Mix
Website and Video Launch Assets
Outcome
The updated website now serves as a clear, compelling front door for prospective families—improving both usability and aesthetic alignment with the school’s values. The video became a centerpiece for enrollment season, helping St. Clare share their story far and wide, from open houses to parish events to online campaigns.
A fresh, clear, and easy to navigate website was a huge leap forward for the school.
